How to Write Shorter, More Powerful Content
Attention spans are shorter than ever and, as communicators, we’re often charged with grabbing…
Communication is essential to employees’ return to the office
Given what organizations have accomplished during the Covid pandemic, there are mixed feelings about…
How psychological safety unlocks your team’s potential
Every leader wants an innovative team that consistently produces its best work. It’s possible…
B2 Communications wins two PRSA Tampa Bay awards
B2 Communications received two awards from the Public Relations Society of America (PRSA) Tampa…
How B2’s community involvement helps drive industry growth
At B2 Communications, we believe community involvement is essential to our agency and industry.…
B2 Communications welcomes two new members to the team
B2 Communications, one of the leading public relations agencies in west-central Florida, is expanding…
Why Good Content Matters
Public relations firms are in the business of creating narratives for their clients. Tell…
5 steps to build a truly authentic brand
Today, people demand transparency and authenticity from the brands they trust. In turn, it’s…
Why hybrid PR teams are a smart business move
As workplaces and businesses adjust to post-pandemic realities, it’s clear that the flexibility, ingenuity,…
Missy Hurley re-elected to national committee
B2 Communications co-founder and principal Missy Hurley, APR has been re-elected onto the 2022…