How we evaluate news media opportunities for clients

Americans still prefer to watch the news, according to a recent survey by the Pew Research Center. The study found that in 2018, nearly half (47 percent) of Americans name broadcast at the top news source, which means TV news still matters, despite the rise in cord-cutting. One in...
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How we evaluate news media opportunities for clients
Two B2 team members to guide FPRA Tampa Bay

Two B2 team members to guide FPRA Tampa Bay

B2’s commitment to advancing the PR profession continues with the...
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B2 Communications expands with two new team members

B2 Communications expands with two new team members

B2 Communications, one of the Tampa Bay area’s top public...
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How to work with reporters

How to work with reporters

In my 22 years as a newspaper reporter and editor,...
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Seeking PR interns

College students and recent graduates looking to gain real-world public...
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B2 Communications hires skilled senior account executive

B2 Communications hires skilled senior account executive

B2 Communications has welcomed highly experienced senior account executive Beth...
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PR job alert: We’re hiring

PR job alert: We’re hiring

PR job alert: B2 Communications is growing again! We're hiring...
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Teaching the next generation of PR pros

Teaching the next generation of PR pros

USF St. Pete student Danielle Lysik and recent graduate Courtney...
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Infographics: Unlocking a secret of social media success

Infographics: Unlocking a secret of social media success

There’s a substantial amount of information to process on social...
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