Case Studies

See how we've helped clients like you.

Aerial shot of Clearwater Beach, FL

What do you do with 66 acres on Clearwater’s waterfront?

B2 worked closely with lead consultant HR&A Advisors on a planning project to create a master plan for the waterfront…

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HART Regional Transit Feasibility Plan

How do you gain support for a transit plan?

Tampa Bay Area Regional Transit Authority and the Hillsborough Area Transit Authority engaged Jacobs Engineering and WSP on an extensive…

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Bending Arc by Janet Echelman

How do you demonstrate community support for public art when a small but vocal contingent is very much against it?

The St. Petersburg City Council’s approval was needed for a Janet Echelman outdoor sculpture planned for St. Petersburg’s downtown Pier…

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A group of coworkers meeting and forming a strategy

How do you shape public perception when an executive employee must be terminated?

A large company needed to terminate the employment of a senior executive whose conduct did not match the company’s values.…

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Sunstar Paramedics

How would you position yourself as a thought leader on the topic of accident prevention?

Sunstar Paramedics, the 911 ambulance provider for Pinellas County, Florida, wanted to find creative ways to encourage residents to think…

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SPCA Martha Better Cities for Pets

How do you prepare a client to connect with the press to save Tampa Bay’s vulnerable pet population?

SPCA Tampa Bay wanted to increase the community’s awareness of its holistic and partner-based approach to addressing the county’s pet…

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Lorna Taylor, Premier Eye Care

How do you publicly position a client as a foremost expert on eye care?

As a company that partners with health insurance providers nationally to manage eye care services, Premier Eye Care sought new…

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Valley Bank's SBA team

How do you tell a bank’s lending story in the middle of an economic crisis?

As COVID-19 severely impacts the economy in the spring of 2020, many businesses around the country have faced their most…

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Photo of a street sign in the Ybor City historic district in Tampa Florida.

How do you build online content to inspire out-of-season tourism growth?

Ybor City Development Corp. wanted to increase the number of visitors to Tampa’s Historic Landmark District during the traditionally slow…

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St. Petersburg Free Clinic drive through service

How does a nonprofit stay connected?

The St. Petersburg Free Clinic, a nonprofit that provides food, shelter and health care, wanted to stay top-of-mind with community…

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