Corporate communications that delivers results
Clear, powerful writing is part of any successful corporate communications program. If you are…
Mentors can make a difference in your career
Mentors can be very impactful to your career and, in turn, your life. Research…
Internal communications more important than ever
Whether your organization is large or small, there’s never been a more important time…
Media relations in a pandemic
COVID-19 continues to dominate the news cycle (for very good reason). Organizations that relied…
6 tips for COVID-19 communications
As COVID-19 continues to spread, this is a challenging time for companies everywhere, as…
Three things to tackle in writing web content
Writing killer web content starts with addressing the elephants in the room. It’s a…
9 tips for creating quality content
There is an art to writing social media posts, emails or other communications that…
Targeted approach leads to event success
Over the past four years, Ybor City Museum Society has turned to B2 to…
3 tips for successful media interviews
In our last blog post, we discussed how message coaching and media training sessions…
Media training: what is it and why does it matter?
Media training helps spokespeople to give a good interview – a vital component of…
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