Why hybrid PR teams are a smart business move
As workplaces and businesses adjust to post-pandemic realities, it’s clear that the flexibility, ingenuity,…
B2 welcomes Rachel Pratt as PR Director
B2 Communications has welcomed senior communications professional Rachel Pratt to the team. Rachel Pratt…
Mentors can make a difference in your career
Mentors can be very impactful to your career and, in turn, your life. Research…
Planning for 2021: How to create social media engagement
Companies can stay connected with customers, find new prospects and gather real-time feedback through…
Planning for 2021: 5 ways any company can improve its diversity and inclusion efforts
One of the overwhelming themes of 2020 was diversity and inclusion. For good reason:…
How subject matter experts help you be a better PR pro
It’s no secret that everyone in marketing and public relations is busy. But it’s…
When to work with community news publications
Community news publications have always been well-read. And they’re seeing a resurgence during the…
4 keys to creating compelling content
Clear and compelling content is key to every successful marketing and communications campaign. Compelling…
Tanasia Reed joins B2 as a PR intern
Tanasia Reed has joined the B2 team as a PR intern working virtually from…
Shannon Burch joins B2 as Public Relations Director
B2 Communications has welcomed Shannon Burch, one of the top public relations professionals in…