Reanne White, a Fall 2023 intern, is a recent graduate from the University of South Florida where she earned her degree in Integrated Public Relations & Advertising.
As a PR intern with B2 Communications, she is assisting the team with tasks such as assisting with research, preparing client reports. drafting announcements, brainstorming media outreach targets, and developing social media content.
Previously, Reanne was a Marketing Intern at Tampa-based Federal Contracts Corp where she built relationships with marketing teams of 55 global partners and wrote press releases gaining coverage in leading publications. She also served as Social Media Intern for Not Your Mother’s Hair Company where she created content garnering 3 million+ views and managed a social media community of 175,000 users.
During college, Reanne was President of the University of South Florida’s Public Relations Student Society of America (PRSSA) chapter. During her tenure, she coordinated weekly executive board and membership meetings, served as the primary contact for the organization when interacting with industry professionals, and acted as a liaison between PRSA Tampa Bay and PRSSA USF Chapter. Reanne also served as Creative Director for USF’s first student-run marketing agency where she contributed to the development of 3 clients’ websites and social media profiles and as Marketing Director for the Campus Activities Board where she created marketing strategies to promote events across campus to 40,000+ students.
In addition, she was Public Relations Officer for USF’s Caribbean Cultural Exchange, a student organization that promotes awareness of Caribbean culture and supports students from Caribbean islands. She was raised in Barbados, and she is committed to supporting students from her homeland – both those who are at USF and those who are unable to pursue higher education.
Beyond her professional pursuits, Reanne finds joy in spending time with her family and Yorkshire Terrier.